Start Teaching Online Courses with Teachable: The Best and Ultimate Guide

Are you an expert in your field looking for new ways to share your knowledge while making money? Creating and selling online courses may be a great option for you.

Teaching online courses with Teachable not only opens doors to a global audience but also empowers educators with the autonomy to shape their courses, build a brand, and monetize their expertise.

As we delve into the intricacies of this platform, discover how you can leverage its features to enhance the quality of your content, engage students effectively, and establish a strong online teaching presence.

Teaching Online Courses with Teachable

Some images are from Freepik

What is Teachable and Why Use It?

Teachable is one of the most popular online course creation platforms. It provides everything you need to plan, build, market, and sell online courses, all in one place.

With Teachable, you can:

  • Create professional-looking course pages with video lessons, quizzes, and downloads
  • Customize your course sales pages and pricing options
  • Accept one-time payments or recurring subscriptions
  • Integrate with email marketing and affiliate programs
  • Track student engagement and sales analytics

The platform handles all the technology, delivery, and infrastructure so you can focus entirely on creating great educational content.

Some of the key benefits of using Teachable include:

Easy course creation – The course builder is intuitive and optimized for all experience levels. You don’t need any prior technical skills to build a course.

Mobile responsive – Courses look great on all devices. This is essential for accessibility and reaching students on phones or tablets.

Marketing tools – Email marketing, coupons, affiliate programs, and more help you effectively promote your course.

Secure payment processing – Teachable handles payments, taxes, compliance, and payouts securely. You don’t have to get your own merchant account.

Analytics – Get detailed data on enrollment rates, most popular content, revenue, and student demographics to optimize your course.

Your brand, your domain – Courses live on your own domain name for a polished, professional look.

Global audience access– Students from over 190 countries can enroll and access your content.

Compared to trying to create an online course from scratch on your own site, Teachable provides the technology framework and best practices to help you succeed.

close up young beautiful woman her desk

Who Can Benefit from Teachable?

Teachable is a great fit for:

Subject matter experts – Share your specialized knowledge by creating a course in your niche. Popular topics include tech, design, business, health, photography, languages, music, and more.

Coaches and consultants – Package your coaching programs as online courses to reach more clients.

Online instructors – If you currently teach classes online via video calls, turn your curriculum into a self-paced course.

Existing teachers – Supplement your in-person classes with online materials for hybrid learning.

Professionals – Showcase your skills and experience through online courses to advance your career.

Freelancers – Diversify income streams by selling online courses related to your service-based business.

Entrepreneurs – Use courses to establish yourself as a thought leader in your industry.

Small business owners – Share your expertise with other business owners through a “how to” business course.

Bloggers – Turn your blog content into a premium course for established readers.

Anyone passionate about teaching – If you love sharing knowledge and expertise, Teachable is a platform to reach students globally.

The possibilities are truly endless when it comes to course topics. As long as you have specialized knowledge worth sharing, you can create a course on Teachable.

college students different ethnicities cramming 1

Benefits of Selling Online Courses

Beyond the flexibility and global reach, here are some of the major benefits of selling your own online courses:

Passive Income Potential

After the initial time investment in creating a course, the income generated over months and years becomes predominantly passive. You earn money while you sleep as students enroll 24/7. This lets you scale your impact and earnings beyond the 1:1 time constraints of services.

Recurring Revenue From Subscriptions

With Teachable you can sell courses one-time, but also offer monthly or annual subscriptions. This creates predictable, recurring revenue. Even if you stop actively marketing, existing subscribers continue to pay.

Authority and Credibility

Publishing a professional course establishes you as an authority, builds brand recognition, and earns new clients. 92% of students say they would recommend a course creator for related services after taking their course.

Higher Profit Margins

Online courses offer much higher profit margins compared to consulting or services which require your time for each sale. Courses provide passive income with less time input after creation.

Scalable Without More Work

Once the course is created, each additional enrollment does not require more work from you, so profit and impact scale exponentially. You can enroll thousands of students without needing to customize anything.

Student Engagement Data

Teachable provides data and analytics on how students are engaging with your content. See which lessons are most popular and where students drop off to improve your course.

Build an Email List

Collect student emails when they enroll to market future courses and offerings. Email marketing to past students has high conversion rates.

Clearly, there are many excellent reasons to start selling online courses if you have expertise worth sharing. Teachable makes the technology side simple.

team young colleagues having meeting cafe

Step-by-Step Guide to Creating Your First Course

Ready to get started with your own online course? Here is a step-by-step guide:

Step 1: Sign Up for a Teachable Account

First, go to and sign up for an account. Their free plan lets you try it out before upgrading to paid tiers. Make sure to confirm your email address after signing up.

Step 2: Complete Your School Setup

Next, complete the School Setup. This is where you can:

  • Add your school name, logo, and colors
  • Pick a domain name for your school
  • Select payout options and tax information
  • Set up affiliate marketing if desired

Filling out these details customizes Teachable for your brand.

Step 3: Choose a Course Creation Template

Now it’s time to set up your first course. Start by selecting a template from the Template Library. Templates make building your course easy by providing pre-made content sections and page layouts.

Browse the template options like “Video Course” or “Ebook Course” to find one that fits your course style and niche. The templates are fully customizable.

Step 4: Build Your Curriculum and Lessons

After picking a template, it’s time to add your curriculum. Outline the lessons and modules you want to include.

Add lessons through the intuitive course builder. Give each lesson a title and description. Upload any PDFs, audio files, presentations, or documents you want included as downloads.

If you plan to have video lessons, you can upload prerecorded videos or integrate them with your preferred video communication platform.

Structure your content in a logical order that builds each lesson on the previous ones. Add section quizzes or assessments if applicable to reinforce learning.

Step 5: Add Multimedia Content to Engage Students

Now build out your lessons by adding multimedia content. Teachable supports:

  • Video files or embedded from YouTube/Vimeo
  • Presentation slides and PDF downloads
  • MP3 audio files
  • Quizzes and assessments
  • Live video streams through integrations like Zoom
  • Interactive coding challenges (for tech courses)

Mix up your content formats with a blend of video, audio, text, and downloads to cater to different learning styles and keep students engaged.

Step 6: Set Up Your Pricing and Payments

One of Teachable’s greatest features is the ability to customize your pricing. Under “Settings” you can:

  • Set a one-time payment or recurring monthly/yearly payments
  • Offer coupons and discounts
  • Create promotional bundles with multiple courses
  • Provide free previews of selected lessons
  • Give custom prices for groups like students or nonprofits

You have complete flexibility and control over the pricing model. Teachable handles all payment processing, payouts to you, and sales taxes automatically.

Step 7: Publish Your Course

Once your course curriculum is complete, it’s time to publish! Click “Publish” to make your course live.

However, we recommend enrolling 1-2 friends or colleagues first to test out the lessons. Get feedback on any issues before opening enrollment widely.

Step 8: Market and Promote Your Course

Now for the fun part – getting students! You can:

  • Promote your course on your website, email lists, and social media channels
  • Run ads on Facebook, Instagram, Google, LinkedIn, etc.
  • Reach out to influencers related to your topic to collaborate
  • Build backlinks to your course sales page to improve SEO
  • Pitch to online publications and podcasts to be featured as a guest expert
  • Participate in relevant online communities and groups

Leverage both free promotion strategies like social media and paid options like ads to raise awareness and drive enrollments.

Step 9: Track Performance and Feedback

Under “Reports”, Teachable provides analytics on enrollments, revenue, and more. Monitor this data to identify opportunities to improve your course.

Also, be sure to ask students for feedback and reviews. Use constructive criticism to refine course content and expand your curriculum over time.

designer workshop

Summing Up Teachable

We’ve covered a lot of ground here. In summary:

  • Teachable provides the tools to create online courses, even with no technical background
  • It allows you to easily publish, market, and sell courses under your brand
  • Anyone can leverage Teachable to share knowledge and monetize their expertise
  • The platform handles all the heavy lifting related to payments, infrastructure, analytics, and delivery
  • Creating online courses is an incredible way to impact lives while earning passive income

Moreover, teaching Online Courses with Teachable proves to be a transformative experience for educators seeking to navigate the dynamic landscape of online education.

This complete guide has explored the myriad facets of the platform, equipping you with the knowledge and tools necessary to embark on your journey of digital teaching success.

From course creation to marketing strategies, and engaging content delivery to building a brand, Teachable offers a comprehensive ecosystem for educators to thrive in the online space.

Ready to get started? Visit to set up your account. We hope this guide gave you everything you need to launch and grow your successful online courses!


We are online Content Creators on business and finance, with a passion for helping both professionals and startup entrepreneurs with passive income ideas and business tips. We do that by creating blogposts about the best tools, services and ideas that can help them to grow a well-sustained business and passive streams of income.

Articles: 52

Newsletter Updates

Enter your email address below and subscribe to our newsletter